Twitter – a Must for Association Professionals!

If you’re in the association industry and you’re not on Twitter, you’re missing out on a huge opportunity. Association professionals seem to be among the most active posters in the Twitterverse, and much of the content I’ve seen is highly valuable. Whether the Tweeters are individuals or associations, you can connect with just about anyone or any place. 

A whole book could be written on using Twitter to manage your career (in fact, one has – The Twitter Job Search Guide by Susan Whitcomb, Deb Dib, and Chandlee Bryan).  But for now, using the tools below can help you get on your way to building your industry network, defining your online brand, and searching for an association job.

 1) Quickly find people who follow your interests. You can use a certain term to search for individuals (such as CAE) or to find a pre-created list (such as one consisting of medical associations).

2) When interviewing people for I Want to Work in an Association – Now What?? more than one HR employee or hiring manager told me their organization prefers to use social media to find talent – in part because it’s free. This site integrates with both Twitter and Facebook to help you determine where you may already have connections.

3) When you don’t have time to post, you can still maintain an online presence by scheduling your tweets. True, you can’t schedule interactions, but you’ll stay visible to your network when you aren’t available.


About Charlotte Weeks - Executive Career Coach / Executive Resume Writer / Outplacement Consultant

Prior to founding Weeks Career Services, Inc. Charlotte Weeks worked in human resources at a national association, where she experienced the hiring process from the other side. She's also the past president of The National Resume Writers' Association (The NRWA). Charlotte specializes in providing C-level executives (CEO, CFO, CMO, etc.), association executives, executive directors and senior-level professionals (director, VP, SVP, etc.) with comprehensive career coaching services and high-ROI resumes. She is author of "I Want a Job in an Association -- Now What?? A Guide to Getting a Job in a Professional Association, Membership Organization, or Society" and featured author of "101 Great Ways to Enhance Your Career." Additional book contributions include "The Twitter Job Search Guide," "Resumes That Pop!," and "Step-by-Step Cover Letters." As an internationally-recognized expert, Charlotte provides programs and documents tailored to each individual’s needs. To ensure that each person is given the highest quality of attention and service, Charlotte works with a limited number of new clients each month.
This entry was posted in Job Search, Networking, Personal Branding, Social Media/Social Networking and tagged , , , , , . Bookmark the permalink.

1 Response to Twitter – a Must for Association Professionals!

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